PROVEN RESULTS

Alabama League of Municipalities

NP Strategy transformed the Alabama League of Municipalities’ “Live Locally Alabama” campaign from concept to reality, showcasing the value of municipal government and promoting community pride. Through strategic planning, video production, social media content, and logo design, NP Strategy delivered a campaign that continues to inspire civic engagement and highlight Alabama’s quality of life.

The Strategy

When the Alabama League of Municipalities decided to craft and launch “Live Locally Alabama,” a statewide campaign to promote Alabama’s high quality-of-life on behalf of local leaders, NP Strategy was brought in to turn the concept into a reality.

The NP Strategy team partnered with the League to develop the strategic communications plan to assist in their goal of promoting the potential and impact of Alabama’s local communities. After traveling the state to capture local stories and footage, NP Strategy filmed and produced the official launch video, designed the campaign logo, crafted the communications and messaging, developed social media content, designed campaign collateral, and provided the League with additional expertise throughout the campaign.

The Results

Following the initial roll out, NP Strategy remained a trusted consultant and provided additional services to several of the League’s members by tailoring the messaging and producing videos unique to their city and citizens.

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