Marketing Minute Video: Avoiding “No Comment” Media Responses
Heather Hoopes-Matthews • November 2, 2022
Have you ever wanted to say, “No comment,” to an unwanted media inquiry? It’s an easy answer that can backfire due to a modern perception of someone trying to avoid an answer. So what do you say instead? On this week’s Marketing Minute, former journalist and NP Strategy CEO Heather Hoopes-Matthews offers advice on how to respond without raising regrettable attention.
Recent Highlights
« Back to All HighlightsNovember 21, 2024
Three Public Relations Tactics to Enhance Your Marketing Strategy
Marketing and public relations each serve necessary purposes in a communication department, however, the definitions of each term can somewhat overlap or get switched around. This can make things convoluted…
Read MoreNovember 13, 2024
Building Trust and Success: Why Community Engagement is Essential in Strategic Communications
Community engagement is the foundation of a strong strategic communications plan. Actively involving the community builds trust, strengthens relationships, and earns support by demonstrating your organization’s commitment to listening. Tailor…
Read More