Events are back, and the southeast is the place to be. On this week’s Marketing Minute, Vice President Erin Smith discusses how to hook, line, and sink your next event.
Category: Vlog
Marketing Minute Video: Pitching the Media
Today’s reporters are busy, and their inboxes quickly fill with pitches. On this week’s Marketing Minute, Project Manager Jamie Lovegrove shares tips on how to make your pitch stand out amongst the masses.
Marketing Minute Video: Being Present
Re-entering the in-person world can be intimidating after so many months in virtual spaces. On this week’s Marketing Minute, Beverly Bowers shares tips for success in your first face-to-face meeting this year, whether it’s giving a pitch, meeting with executives, or attending a networking event.
Marketing Minute Video: Branding
In today’s online world, it’s essential to set yourself apart. On this week’s Marketing Minute, Philicia Thompson talks about the importance of developing a strong and consistent personal brand in all of your online engagements.
Marketing Minute Video: Planning your Media Strategy
Before pushing “send” on your next press pitch, consider your overall media strategy. On this week’s Marketing Minute, Project Specialist Mary Cullen shares how to put your best foot forward on your media journey.
Marketing Minute Video: Building Your Brand After A Crisis
Today, consumers and key stakeholders engage with companies and brands that they trust. If your company has recently been faced with a crisis, how do you rebuild your brand image and trust with the community? On this week’s Marketing Minute, Erin Smith, Vice President at NP Strategy shares tips on how to rebuild brand trust with stakeholders after a crisis.
Marketing Minute Video: Changing Careers
Marketing Minute Video: Crisis Communication
Communication isn’t always as simple as it sounds, especially if the information you’re sharing is sensitive, or even controversial. Knowing your audience is key, and how a message is delivered can make all the difference. NP Strategy’s Vice President, Jean Cecil Frick, provides tips on deploying your crisis communications plan.
Marketing Minute Video: Responding to Controversy in the Media
When damaging information about your organization is publicized, your credibility matters. On this week’s episode of the Marketing Minute, NP Strategy’s Vice President Jean Cecil Frick shares tips on responding to controversy in the media.
Marketing Minute Video: Personal Touch
COVID-19 forced businesses to raise their game in the digital realm. In this week’s Marketing Minute, Tina Emerson reminds us that even though online communication works, the personal touch still applies to great marketing.
