September 26, 2024 in

The Importance of Networking as a Young Professional

For budding PR professionals, building a strong network is invaluable, but it requires intentional effort. Rather than sending random LinkedIn invites, focus on connecting with people you’ve met or plan…

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Shari King September 17, 2024 in

The Power of a Customer Advisory Board: Is It Time to Organize Yours?

I’m always surprised by how current and prospective clients react when I mention customer advisory boards and their effectiveness. The typical response is, “Really? I haven’t thought of that.” Well,…

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Maryanne Grinnell September 10, 2024 in

Crafting Your Social Media Playbook: Key Strategies To Stay Ahead

For PR professionals, monitoring trends isn’t just a strategic advantage; it’s essential to maintaining relevance and effectively engaging audiences. NP Strategy Specialist Maryanne Grinnell shares how to leverage social media…

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Lillian Roth Brand September 4, 2024 in

Two Teams are Better than One: When to Hire a PR Firm

In our daily routines, we’re constantly faced with decisions that balance convenience, cost, and expertise. Drive to work or Uber? Learn to code or hire a website developer? Stop at…

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Ryal Curtis August 27, 2024 in

Marketing Minute Video: How to Reach More of the Right People on LinkedIn

Are you looking to enhance your LinkedIn strategy to increase engagement and audience growth? NP Strategy Senior Director Ryal Curtis shares expert tips on optimizing your LinkedIn profile, leveraging LinkedIn…

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