June 25, 2019 in

Jean Cecil Frick Joins the Ranks of Riley Fellows

Jean Cecil Frick, a senior strategic advisor with NP Strategy, successfully completed the Spring 2019 Midlands Class of the Riley Institute at Furman’s Diversity Leaders Initiative (DLI), becoming a Riley…

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Heather Hoopes-Matthews June 17, 2019 in

4 Common Mistakes When Engaging the Media

In all my years as a journalist, it never failed: 5:50 p.m. and my work phone would ring.  Did the caller not know we had a 6 p.m. newscast?  During…

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June 4, 2019 in

Are you neglecting your best branding tool?

Companies throughout the nation invest millions (or billions!) in their brands – from research and communication strategies, to analytics and more. But ultimately, the key to your brand’s success has…

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May 23, 2019 in

Social Media and the Need for Brand Standards

Small businesses often find themselves in a difficult position with social media marketing: on one hand, many feel like their current revenue streams aren’t profitable enough to justify adding a…

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May 8, 2019 in

NP Strategy Adds Two SCPRSA Awards to Their Collection

Columbia, S.C. – To highlight a year of significant growth and quality services, NP Strategy (NPS+) brought home both a Silver Wing and Mercury Award from the South Carolina chapter…

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