Jesica Johnson Mackey May 31, 2023 in

Four Ways to Make the Most of Your Website

In today’s world, our attention is pulled in countless directions. Studies show the average user decides whether or not they want to stay and scroll a website in the first…

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Jean Cecil Frick May 24, 2023 in

Marketing Minute Video: Crafting an Impactful Elevator Pitch

Mastering your elevator pitch is crucial for positioning yourself and your company for success. NP Strategy Senior Vice President Jean Cecil Frick shares her tips on making a lasting impression…

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April 27, 2023 in

Three Tips for Placing Your Next OpEd

One of the most effective ways to get your organization’s perspective out into the public without having to go through the filter of news reporters or pay for advertising is…

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Shari King March 24, 2023 in

The Power of Mentorship

Have you ever been in a situation where you needed guidance, but couldn’t find it from your usual sources? During the height of the pandemic, I struggled with a decision….

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Jean Cecil Frick March 10, 2023 in

Marketing Minute Video: Developing a Winning Communications Strategy

Identifying a target audience is crucial to any communications plan. NP Strategy Senior Vice President Jean Cecil Frick breaks down the key to developing a winning communications strategy.

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