Darain Ginyard December 19, 2024 in NPS+ Articles
Can AI Create Content? Only If You Add Human Touch
Content drives everything. Brands are creating thousands of assets across formats and platforms. Adobe reports that 88% of companies have seen content needs double in the last two years, with…
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Taylor Kearns December 16, 2024 in Marketing Minutes
Pro Tips for Recording Videos with Your Smartphone
Want to level up your smartphone video game? Join Taylor Kearns, Senior Creative Advisor at NPS, as he shares quick and easy tips for recording better videos with your smartphone.
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December 2, 2024 in NPS+ Articles
How to Leverage Social Media Trends: Creating Brand Awareness
One of the most powerful tools for building brand awareness is tapping into trending videos, photos, and sounds on social media. Leveraging these trends can create viral moments, helping your…
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Morgan Grimes November 21, 2024 in NPS+ Articles
Three Public Relations Tactics to Enhance Your Marketing Strategy
Marketing and public relations each serve necessary purposes in a communication department, however, the definitions of each term can somewhat overlap or get switched around. This can make things convoluted…
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Denada Jackson November 13, 2024 in NPS+ Articles
Building Trust and Success: Why Community Engagement is Essential in Strategic Communications
Community engagement is the foundation of a strong strategic communications plan. Actively involving the community builds trust, strengthens relationships, and earns support by demonstrating your organization’s commitment to listening. Tailor…
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